Stop43.org.uk stopped Commercial Orphan Works Exploitation in the UK Digital Economy Bill Clause 43






“Orphan Work” is a misleading and emotive term which implies that an artistic work has no author and has been “abandoned”. This is rarely the case, certainly for “born-digital” orphan photographs. The term actually means ‘an in-copyright work for which the revenant rights-holder cannot be found or contacted for permission to use the work by its custodian or potential user’. In most cases the work’s author knows exactly who he is and where his work is. As a result, most so-called “orphan works” are nothing of the kind: there is simply no extant link between rights-holder, custodian and potential user.

Many current media business models are predicated upon systematic copyright infringement, as they can get away with using large numbers of third party images that go undiscovered by their creators and rights holders. Then, even when such usage is discovered they only have to pay what they would have had to pay for that usage in the first place. Systematic infringement therefore saves them money and the result is a positive incentive for media companies to use whatever third party images they want to.

The Cultural Heritage sector claims that current copyright law prevents them from digitising orphaned works in their collections and making the digital facsimiles available to the public. A simple change to Section 42 of the Copyright, Designs and Patents Act 1988 would enable this, but actually they want more, and lobby for the right to make commercial use of orphaned works in their custody. They claim such revenue is required to enable the “mass digitisation” projects they wish to pursue, primarily by allowing them legally to enter into Public-Private Partnerships with private companies that will make commercial use of the digital facsimiles they create.

Many media organisations and especially the BBC would benefit financially if they were able to make commercial use of orphan photographs, which is why efforts to introduce orphan works legislation generally have their active support. However, the commercialisation of orphan works is in breach of international law, violating the Berne 3-step test and the UK's obligations under WTO TRIPS Article 13. This is the reason such proposed legislation is usually accompanied by Extended Collective Licensing proposals; it is an attempt to work around the Berne and TRIPS obstacles. Such workarounds fail with regard to photographs.

Any proposal to enable the commercial use of so-called orphan photographs inevitably encounters the following problems:

The Privacy & Exclusivity Problems
Can a photograph legally be published or used commercially? In many cases it cannot:


The “Market Rate” Myth
What is an appropriate license fee for commercial use? For an orphan work there is no way to tell. There is certainly no such thing as a “market rate” for an orphan work:


Identifying “Contemporary Photography”


Misrepresentation
What if the proposed use misrepresents people depicted in the image and breaches their rights, including their contractual rights to exclusive use if the image was commercially produced?


The Impossibility of performing a “Diligent Search” for photographs


A map of the Internet, from Wikipedia

• Who will be the big winners from the commercialisation of orphaned photographs?

winners


The Orphan Works Problem